What Is the Highest ROI in the Greek Real Estate Market in 2025 and where to get the highest r.o.i. in Greek Real Estate (2025 Guide)

As the Greek real estate market continues to attract global investors, a common question arises:

“What kind of returns can I expect—and where are the highest-yielding opportunities?”

In 2025, Greece stands out for its combination of capital appreciation, tourism-driven demand, and Golden Visa incentives, making it one of the most promising real estate markets in Europe.

With a blend of tourism-fueled demand, urban regeneration, and competitive property prices, Greece offers some of the most attractive real estate opportunities in Southern Europe.

In this article, we explore the highest-return asset classes, official statistics, and strategies to maximize ROI in Greece for 2025.


Top-Performing Investment Strategies

Investment Type Location Hotspots Expected Gross ROI (Annual)

Short-Term Rentals (Airbnb-style) Athens center, Thessaloniki, 8%–14%

Chania, Rethymno.

Student Housing & Micro-apartments Athens, Thessaloniki, Heraklion, Patras 6%–10%

Luxury Villas (Seasonal Lease) Crete, Paros, Corfu, Mykonos 6%–10%

Boutique Hotels / Branded Residences Athens Riviera, Cyclades, Crete 7%–12%

Buy & Build Land Development Crete, Peloponnese, Chalkidiki 15%–25% IRR

Commercial-Residential Mixed-Use Assets Athens, Thessaloniki, Heraklion 5%–9%

Note: Gross ROI does not account for taxes or expenses.



Official Statistics: Capital Appreciation & Rental Yields

Property Price Growth in 2024

(Source: Bank of Greece Q3-Q4 2024)

  • Nationwide: +8.7%

  • Athens: +8.2%

  • Thessaloniki: +11.2%

  • Tourist destinations: +10.6%

  • New builds: +9.7%


Rental Yield Benchmarks

(Source: Henley & Partners)

  • Athens Center (long-term rentals): ~4.5%

  • Tourist STR (e.g. Chania, Cyclades): 8–9%

  • Boutique Hotels / Residences: Up to 12% (if well-managed)



What Impacts Your R.O.I.?

  1. Tourism Appeal
    Coastal and island destinations continue to deliver higher yields through seasonal rentals. Crete, in particular, shows year-round demand and consistent growth.

  2. Golden Visa Demand
    Greece’s residency-by-investment program has fueled a rise in buy-to-let strategies targeting non-EU nationals, offering both rental income and capital appreciation.

  3. Urban Regeneration Projects
    Areas like Piraeus, Metaxourgeio, and Thessaloniki port district are undergoing transformation, boosting long-term value.

  4. Hospitality Partnerships
    Developing or converting assets for use by flagged operators or wellness retreat brands can yield premium returns and long-term leasing contracts.


How to Maximize R.O.I. in Greece

  • Leverage tourism with STRs and wellness retreats

  • Capitalize on capital growth in urban Athens & Thessaloniki

  • Use Golden Visa demand to structure buy-to-let income

  • Consider conversions or boutique developments for luxury travelers

  • Optimize tax structure with a Greek IKE or strategic SPV


Net ROI: Taxes & Costs to Consider

  • Rental Tax (Greece):

    • 15% (up to €12,000),

    • 35% (€12,001–€35,000),

    • 45% (above €35,000)

  • Property Ownership Tax (ENFIA): ~€5–10/Sq.m./year

  • STR Platforms: 15–25% (if outsourced) May incur VAT obligations or business licensing

  • Licensing & VAT: May apply for short-term rentals via platforms

  • Professional Management Fees: ~15–25% for short-term rentals


Expert Insight

With proper structure (e.g., via a Greek IKE or tax-optimized foreign SPV), investors can reduce burdens and enhance net returns.



Summary

Strategy Capital Growth Rental Yield Total ROI (Gross)

Buy-to-let (Athens) ~8%. ~4.5% ~12–14%

Short-term lease (crete &tourist) ~8–12% ~8–9% ~16–21%

Boutique development project 15–25% IRR. — Long-term, high-return


Why Greece?

  • One of Europe’s fastest-growing real estate markets

  • Tourism-driven cities and islands with international appeal

  • Attractive Golden Visa program (min. €250K – €500K investment)

  • High demand for sustainable, branded, and luxury real estate

The Greek real estate market in 2025 continues to offer some of the highest returns in Europe, particularly for strategic short-term rental properties, boutique hospitality, and development opportunities in high-demand regions.

Whether you’re seeking passive income, portfolio diversification, or a high-yield development, Greece delivers a compelling mix of return, lifestyle, and strategic location.

At INVéSTIA Properties, we specialize in:

  • Off-market deals

  • Seafront hotel and land investments

  • International investor support

  • Golden Visa property portfolios


Get in touch for a personalized investment roadmap or to explore our off-market deals.

Book a consultation or request a custom investment ROI model tailored to your target return and risk appetite.

📧 info@investiaprop.com

📧 mnstamataki@Investiaprop.com


#GreekRealEstate #GreecePropertyInvestment #ROI #GoldenVisaGreece #InvestInGreece #CreteRealEstate #AthensInvestment #PropertyReturns #LuxuryRealEstateGreece #ShortTermRentals #HotelInvestments #RealEstateDevelopmentGreece #INVESTIA #EuropeanRealEstate #AirbnbGreece #LandInvestment #BoutiqueHotelsGreece #WealthBuilding

Next
Next

Investing in Wellness Tourism: Crete’s Booming Market and Unique Appeal and How Crete’s Resilience Is Driving Luxury Tourism Growth